London Fashion Week AW 2012

David Koma AW 2012

London Fashion Week AW12After a strong showing in New York last week, London had a lot to live up to with its AW fashion week, particularly with eyes on the capital due to the Olympics and the Queen’s diamond jubilee. And it more than delivered with spectacular showings from the old guard including Stella McCartney, Burberry, Sarah Burton for McQueen, Mulberry and Nicole Farhi.

The use of striking colours and intricate patterns showed an optimism that hopefully the economy will also reflect come autumn. Although there were still some plunging necklines, like New York last week the higher neckline wasa prominent trend. Also echoing NY were military chic, black leather gloves and the plethora of waist belts.

Here are our pick of the best shows from London Fashion Week AW 2012.

David Koma

The Russian designer’s standout, heavily embellished outfits have been worn by fashion forward celebrities such as Beyonce, Lady Gaga and Rihanna. He says that he seeks inspiration for his designs from ‘The Tate Modern Gallery’ in London.

What To Take From It: Sheer inserts, colourful houndstooth and quirky animal images.
David Koma AW 2012

Emilio de la Morena

Emilio describes the type of woman who wears his clothes as: ‘strong and modern. She knows her own mind and is not afraid to stand out; nor is she scared of expressing herself in a vibrant and bold way.’

What To Take From It: hourglass silhouettes, coats with incorporated hoods, shoe boots.
Emilio de la Morena AW 2012

Holly Fulton

Known for her graphic prints, Holly has again excelled for AW12. She says her signature piece is: ‘a digitally printed, full-length monochrome dress in silk jersey. It sums up my ethos of things that are easy to wear yet luxurious, incorporating my favourite colour combination of black and white, with a feel of contemporary elegance which you can take anywhere.’

What To Take From It: Don’t be afraid of prints, mix black with brights.
Holly Fulton AW 2012

Mary Katrantzou

Mary is known for her surreal prints, embroidery and lampshade skirts, a trend that has been picked up by the high street resulting in Mary designing a defusion range for TopShop. She says that her inspiration for this collection was: ‘still life, crayon box and Victoriana.

What To Take From It: bright colours, swirling patterns and structural skirts.
Mary Katrantzou AW 2012


Matthew Williamson

Matthew is one of the elder statesman at London fashion week and this collection goes back to his all time best  when he debuted at New York Fashion Week 2002. He describes his inspiration for this collection as: ‘Interior décor of palaces in St Petersburg, Russia; Jeff Koons’ art and military coats.’

What To Take From It: Clashing colour, mixing patterns and plains, frivolous lace.

Matthew Williamson AW 2012

McQ Alexander McQueen

After designing the Duchess of Cambridge’s wedding dress last year, all eyes have been on Sarah Burton and how she continues to honour the design sentiment of the late Alexander McQueen. Her much anticipated winter showing lived up to the hype of wearable fashion with a couture edge.

What To Take From It: Military wool coats and belts, tulle skirts or underskirts, floral embellishment.
Sarah Burton for McQueen AW 2012

Temperley London

Alice Temperley always designs flowing womanly and ultimately wearable gowns and this collection is no exception. She says that she was inspired by: ‘Paintings and portraits from the beginning of the Renaissance movement, rich damask textures, tapestries and wallpapers with ornate jewel-tone colour palettes and elaborate gilt carvings and sculpture,’ which were clearly evident in her rich palettes.

What To Take From It: boho embroidery, folk-art prints and prim chic.
Temperley AW 2012

Vivienne Westwood Red Label

Undoubtably the Queen of the London fashion scene and it’s greatest ambassador, Vivienne Westwood presented a fabulous collection of autumnal outfits that were sophisticated yet remained edgy. ‘ My customers are the best ambassadors for my clothes,’ she says. ‘When people discover them, they seem to have an edge. Honestly, although I’m very proud of my customers, I also love to dress the supermodels. Glamour has a sense of archetype and I adore those archetypal beauties. Fashion is alive when it is being worn and talked about..

What To Take From It: Individual style, structural tailoring and assymetrical necklines.
Vivienne Westwood Red Label AW 2012

  • Miss B

    Belinda Wanis, aka Miss B, is a Belle About Town who likes to bring a little bit of style into every aspect of her life. An experienced journalist with over 20 years in the industry she turned to the web, creating Belle About Town in early 2010, to fill a gap for tech-savvy stylish women who want the best life has to offer at their fingertips. She loves a decadent cocktail bar, a beautifully cut dress, cultural getaways, quality over quantity and is partial to Asian-fusion food. A globetrotter, who has lived in Australia, the UK and Denmark, she enjoys holidaying in the sun and you can often find her on a beach in Thailand or on shopping breaks in Sydney or New York. But her first love is, of course, London!

2 comments

  1. You are absolutely right – he was born in Georgia and only grew up in St Petersburg. We’re glad you liked the article though!
    Miss B x

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