Generation Vain As Brits Break Into Phones To Delete Pics

Have you ever sneaked into a partner or friend’s phone to delete a picture of yourself you weren’t happy with? Well you’re not alone as  more than one in ten British women have admitted doing the exact same thing.

After the rise of the Selfie, it seems we’re more obsessed than ever with taking pictures of ourselves doing absolutely anything. But what happens if we don’t like the end result? A new study has revealed the extent to which modern Brits have become image obsessed – with 81% of women confessing they immediately delete pictures of themselves if they don’t think they look good in them.

To make matters worse – 16% of women have actively posted a picture online in which a friend looked terrible, because they looked good in it themselves! And a further 14% confessed they have kept a picture that they looked great in, despite a friend having asked them to delete it. 

Overall, the research of 2,000 Brits by tech brand Huawei shows we have a staggering 783 pictures (on average) saved on our Smartphones – but we only actually like around a quarter of them.

Nearly half of us ‘fess up to having deleted great pictures of their family or friends – simply because we don’t look our best in them. Giving real weight to the Generation Vain label!

The single biggest reason for disliking a photo, for both the men and women polled, is that we don’t feel we look good enough in it (46%), followed by bad lighting (40%) and blurry images (33%).

And according the poll, we only end up using one in three of the shots we take at any one time, spending 4 minutes and 30 seconds on average to edit, crop and add a filter to the image before posting it on social media. 

Overall, One in five Brits have had a row with a partner or friend over whether or not a photo should be deleted permanently from social media.

Over half of us (58%) immediately upload photos we like to social media, while only 39% still go to the trouble of printing them out and putting them in a picture frame.

“With smartphones always by our side, it’s become easier than ever to take a photo and instantly share it with our friends and family.  ut in the era of social media, the quest for posting a perfect photo means many will take several shots before capturing one they are truly happy with,” says Justin Costello, Head of Marketing for Huawei UK & Ireland.

When it comes to what we snap the most – 66% take the most pictures of their family, while almost half (46%) prefer taking pictures of nature and 38% enjoy taking images of friends the most.

However the research showed the “selfie” is losing popularity among modern Brits, with only 22% saying they were the shots they take the most.

We wouldn’t think that having looked at our Facebook feed this morning!